What is Organic Social Media Management?

Organic social media management is the bread and butter when it comes to building a community online. Social media allows businesses to tell their story, express themselves and reach new customers in engaging, informative and emotional ways.

As social media is the number one way to connect with other people online it makes sense for your business to be a part of it.

How does Organic Social Media Management use video?

In recent years video has become more and more important when it comes to social media. Major platforms such as Instagram, Facebook, TikTok and LinkedIn are all optimising and rewarding users for posting video. This is because video has been proven to keep individuals on social media apps for longer as videos are a lot more engaging than simple text adn image.

How can I use Organic Social Media Management to grow my business online? 

In order to grow your business online, you need to reach new customers . In recent years the best way to do this is by creating engaging informative and emotional video content on social media platforms.

By creating video content that is entertaining and informative people are more likely to like, comments and follow your business account. This is because they want to see and learn more.

How do I get sales from Organic Social Media Management? 

Once once potential customers are engaged on social media and coming back for more content every day we now have the opportunity to invite them onto our other platforms and our website.

This is where a nurturing process begins to transform a potential customer from somebody who just likes your videos online, to purchases your products again and again.

This can be done using paid social media adverts, email marketing, Google Ads, and webpages on your website.

Case Study: Guerrilla Chicken

I started working with Paul from Guerrilla Chicken at the start of 2024 and in 90 days I increased his social media engagement by 83% using original video content. This in turn increased his revenue by 14% without including any paid ads or targeted marketing. By creating original video content every week and posting it, we stayed relevant to a current customers and even caught the attention of new potential customers.